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SERVICES / BRAND STORYTELLING

Speech & Message

Speech /
Presentation /
Director’s Message /
Chairman’s Message /
Public Statement /
Open Letter /

From Steve Jobs’ legendary product launches to the now ubiquitous Ted Talks, the power of speeches to move products, spread ideas and inspire people is unmatched. And while the best speeches may appear to be spontaneous creation of a natural orator, they mostly reply on the use of established techniques. The same goes to great messages, elevator pitches, presentation, public statements or open letters.

Whether the objective is to wrap up a year’s work in Hong Kong or announce an international merger, the primordial quality of an effective message is to capture attention, trigger emotions and convince audiences. From sharing personal stories to creating a connection, and from using rhetorical devices to make an impression, trust Straight to help translate your insights into words your audience will remember.