Social Media Marketing

Social Media Strategy /
Social Audit /
Social Media Planning /
Social Media Playbook /
Content Calendar /
Social Media Creatives /
Social Media Campaigns /
Social Assets /
Social Media Copies /
Social Media Videos /
Social Media Listening /
Social Media Monitoring /
Social Analytics /

From launching products on Facebook, tweeting explainer videos on WeChat, to posting thought leadership pieces on Linked-In, businesses have dramatically increased their presence on social media. As the amount of content explodes across social media channels, it’s getting hard to be heard.

To cut through this digital cacophony, let Straight do the thinking on your behalf. We would begin by setting clear objectives – are you using social media to build traffic, increase brand awareness or attract leads for customers or investors? – before performing social audits to help you understand current performance and future opportunities. Then we scour your data to identify the right platform to be on, the right campaigns to use, and the right personas for microtargeting.

Integrating your voice, messaging and branding, our team of designers, copywriters, motion graphic specialists and videographers develop ideas, big and small, to craft a precise, actionable and measurable strategy. Next, we produce and develop the content – and test them – while guaranteeing fast turnaround across all your social media assets, whether they are graphics, copies or videos, created from scratch, or adapted from existing assets.

Using social media listening, monitoring and analytics, Straight can also explore what your competitors are doing in Hong Kong, in China or overseas, while assessing the effectiveness of your content and unearth new insights to refine your strategy. You don’t want your content retweeted by bots while your competitors attract the attention of valuable micro-influencers!

Discuss with Straight to make sure your Instagram success does not trump your Twitter prospects and the overall performance of your social media strategy.


Related Services

Influencer Marketing
Paid Media
Lead Generation
Google Ads, PPC
Video Marketing
China Social Marketing
Testing, Analytic & Reporting

Related Work


Related Blogs

Brand Storytelling

Content Strategy
Brand Messaging

Company Profile

Biography, Memoir & Corporate History

Speech & Message

Tone of Voice Guide

Name, Slogan & Heading

Copywriting Audit

Brand Journalism

Thought Leadership

White Paper

Case Study

Blog & Article

Web, App & Video

Website Design

Video Marketing

App Design


Email Marketing

Digital Copywriting

SEO, Social & Growth


Google Ads, PPC

Social Media Marketing

Influencer Marketing

Paid Media

Lead Generation

Testing, Analytic & Reporting

Social Marketing in China

Content Audit

Print Marketing

Graphic Design

Brochure, Leaflet & Ad

Pitch & Presentation

Press Release & Advertorial

Newsletter, Report & Book

Translation & Editing

Translation, Transcreation & Localisation

Proofreading, Editing & Rewriting


Content Training


But not linear.

Email  info@straight.hk
Tel +852 2577 8001

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38-48 Queen's Road Central
Hong Kong