工作 / PYX RESOURCES

Raising the Design Bar for a Listed Mining Company

Website Design /

Digital Copywriting /

Brand Messaging /

Company Profiles /

Commodity Copywriting /

Commodity Website Design /

主页 5 工作 5 PYX I Work

I was very happily impressed with the fast reaction time and how easy it was to communicate with the different members of the team resulting in great work that exceeded initial expectations.

Oliver Hasler, CEO, PYX Resources

PYX Resources is a global producer of premium zircon with mines located in Central Kalimantan, Indonesia, and office in Hong Kong. About to get listed on the Australian National Stock Exchange and in a rush to get a website up in time, the firm approached Straight with the goal of developing a world-class corporate website within 5 weeks, and the objective to deliver information to their commercial and investment audiences clearly and intuitively.

Working on copies, translation and design simultaneously, Straight designed a responsive WordPress website with impactful full-width content and intuitive, easy-to-use UI with large rollover and quick content snapshots. The colours, mood and vibe of the website reflected PYX’s logo colours dark green and orange, as well as the lushness of the Indonesian terrain captured beautifully with original ariels photos shot in tandem with web development.

We delivered a fully functional bilingual website on time and on budget with little revisions required. Once launched, we provided basic training to enable the PYX team to add content and upload recurring results and reports. The responses we got from our client and their associates were highly positive. They are glad to stand out against a conversative industry where prosaic design and voices often prevails.

利用素材建立品牌

网站以PYX标誌上的深绿和橙色为主色调;航拍技术捕捉了印尼苍翠茂密的地貌,突显PYX扎根印尼的观感和氛围。

品牌个性及文化

我们尽量避开这行的乏味风格,尝试为PYX套入更友善、包容、互动,以及注重可持续發展的品牌形象。

响应式WordPress网站

响应式的WordPress网站配有全宽度的内容、简单易用的介面,以及宽阔、具备内容快照的滚动索引。
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