B to B Marketing

A successful sales pitch isn’t a monologue. It’s a dialogue. It’s not about your products and their features. Your audience is interested in one thing only and that is what’s in the pitch deck for them. So turn your thinking around to focus on the value that you bring to the table rather than a boring monologue about you.

An clearly-structured, attention-grabbing opening is absolutely critical. Then the golden rule is to keep your deck short, direct and relevant, and whenever possible, tell a story to help your audience switch on their subconscious mind, and enable them to relate to your brand on a personal level.

Whether you’re delivering an elevator pitch to would-be investors, presenting results to shareholders, making your case with buyers or trying to win an award or tender, let Straight help you design and craft the perfect pitch deck with catchy intros, right takeaways, effective bite-size copies and compelling, memorable tales.